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Let's learn about YouTube monetization

There are three main structures for YouTube monetization

AdSense, advertising sponsorships, and direct sales.
It's difficult to predict earnings based on view counts, as the range can be quite broad, making it impossible to determine the exact amount.
Having prior experience with YouTube can be very helpful, but through this course, you can develop strategies for generating revenue.
You can also learn about advertising concepts and various types of ads.
I hope this translation meets your expectations. If you have any further requests or need more specific information, please let me know!

YouTube earnings and volatility

YouTube earnings and volatility are subject to constant change due to the competitive bidding system, which determines the cost per view.
The viewing time of a video has a close correlation with earnings, and especially if you operate multiple channels, there could be a difference.
Although YouTube earnings can be a stepping stone, it's challenging to become a full-time YouTuber due to the volatility of AdSense income.
Also, please be aware that earnings can fluctuate depending on changes in the status of subscribers and viewers.
Let me translate this into English for you:
The earnings and volatility of YouTube are constantly changing due to the cost-per-view system that depends on competitive bidding.
The duration of the video watched has a strong correlation with the earnings, and there can be a difference especially when you operate multiple channels.
Although YouTube earnings can provide a foundation, it's challenging to become a full-time YouTuber because of the volatility of AdSense income.
Also, it's important to note that earnings can fluctuate depending on the changes in the status of subscribers and viewers.

Are Ad Earnings Dependent on Views?

YouTube creators can start generating ad revenue from the Silver Button level, provided they meet certain conditions. When creators display ad sponsorships, ad revenue is not dependent on views, regardless of whether it's classified as PPL, secondary licenses, etc.
When ad performance is gauged by click-through rates, it's difficult to boost ad revenue solely on views as the needs of the advertising companies must be met. Additionally, YouTube has clarified that creators should not mark their advertisements as 'hidden ads' after identifying instances of such practice.
Furthermore, while there is a base rate for ad earnings for creators as of 2021, actual ad revenue can vary depending on a variety of conditions.

What Determines YouTube Ad Earnings?

Big channels with over a million subscribers typically earn about 200 million won if they run four or more ads a week.
The cost of advertising is determined by the size of the fandom for channels with 300,000 subscribers.
The popularity of the fandom can result in a significant difference in advertising fees, and there can also be additional earnings from working in the relevant category.
Therefore, the popularity of the fandom should also be considered along with changes in the amount of earnings.
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What are the Details of Secondary Usage Licenses and Sales Revenue?

The secondary usage license refers to the cost and rights to use the video on platforms like Instagram. The basic sales revenue is 700, and depending on the volume of sales, you can earn a profit of 30% to 40%. The sales revenue is basically 700, but depending on the situation, it can increase to 1,400.
However, to earn sales revenue, you have to create a webpage, which is a core strategy for generating income.
For example, if you calculate 30% of 1,400, it becomes 4,500. If you calculate this based on the base value of 700, it's possible to achieve a profit of more than 20 million dollars.

How to Increase Revenue with a Small Number of Views?

Research has shown that the content click-through rate in the main text is about 10 times higher than in the comments.
Therefore, it is possible to increase YouTube revenue even with a small number of views.
Views are the numbers needed by YouTube users to view content, which suggests that you should focus more on producing quality content.
Also, potential customers online are more interested in comments, and it is important to actively manage comments.
Regardless of the number of views, user choices are reflected in the comments, main text, and number of clicks.

What is the Key to Success on YouTube?

There are YouTube consultants who are concerned about placing too much emphasis on the number of views.
However, you don't need a large number.
What's important is focusing on the content that customers want, namely, personal branding and various sponsorships.
Through this, you can achieve a ripple effect of face-to-face marketing offline, and it is more crucial to lower the barriers to entry and increase the recognition, preference, and trust in the brand and product than to raise awareness according to the number of views.
Rather than generating revenue from one piece of content, consider various sources of revenue and conversion rates of sales.

What is the Difference and How to Distinguish Between Revenue-Generating Content and Influx Content?

To create trapping, you need to think separately about revenue-generating content and influx content.
The title is not important, the content is important for revenue-generating content, and the number of views is important for influx content.
Also, influx content should induce positive responses to increase viewers in connection with revenue-generating content.
A typical example of this is 'YouTube', and YouTube also attracts traffic through events.
Lastly, you need to grab the interest of the people who came in after seeing the influx content and connect them to purchases.

Understanding the Three Main Structures for YouTube Monetization

YouTube monetization primarily revolves around three structures - AdSense, ad sponsorships, and direct sales. It's challenging to estimate earnings based on view counts, as the range is widely varying, making it hard to pin down a precise figure.
While previous experience with YouTube can be advantageous, this course aims to help you formulate strategies for revenue generation. The course also covers ad concepts and various ad types.
Feel free to reach out if you need more information or have additional requests!

The Fluctuating Nature of YouTube Earnings

The earnings on YouTube and their volatility are in a state of perpetual flux due to the competitive bidding system, which sets the cost per view.
The length of a video watched has a strong correlation with earnings, and there can be a difference especially when you manage multiple channels.
Although YouTube earnings can lay the groundwork, becoming a full-time YouTuber is challenging due to the volatility of AdSense income. It's also worth noting that earnings can shift based on changes in subscriber and viewer statuses.

Are Ad Earnings Tied to Views?

YouTube creators can begin earning ad revenue from the Silver Button level, given they meet certain conditions. When creators display ad sponsorships, ad revenue is not dependent on views, irrespective of whether it's classified as PPL, secondary licenses, etc.
Boosting ad revenue solely based on views becomes challenging when ad performance is gauged by click-through rates, as advertisers' needs must be fulfilled. YouTube has emphasized that creators should not label their ads as 'hidden ads' after identifying such practices.
While there is a base rate for ad earnings for creators as of 2021, actual ad revenue can fluctuate depending on several conditions.

What Influences YouTube Ad Earnings?

Large channels with over a million subscribers usually earn around 200 million won if they run four or more ads a week.
For channels with 300,000 subscribers, the size of the fandom determines the cost of advertising. The fandom's popularity can lead to a significant difference in ad fees, and related category work can also contribute to additional earnings.
Therefore, changes in earnings should be evaluated alongside the fandom's popularity.

Understanding Secondary Usage Licenses and Sales Revenue

Secondary usage license refers to the cost and rights associated with using the video on other platforms, such as Instagram. The basic sales revenue is 700, but depending on the sales volume, you can earn a profit of 30% to 40%. The sales revenue is typically 700, but it can increase to 1,400 depending on circumstances.
However, earning sales revenue requires creating a webpage, which is a key strategy for income generation.
For instance, if you calculate 30% of 1,400, it becomes 4,500. If you calculate this based on the base value of 700, you could potentially achieve a profit of over 20 million dollars.

Boosting Revenue Despite Low View Count

Studies show that the click-through rate for content in the main text is roughly ten times higher than in the comments.
Thus, it's feasible to increase YouTube revenue even with a small view count.
Views represent the number of times YouTube users view content, implying that you should focus more on producing high-quality content.
Online potential customers show more interest in comments, and it's important to actively manage comments.
Regardless of the view count, user choices are reflected in the comments, main text, and number of clicks.

Cracking the YouTube Success Code

Some YouTube consultants worry about placing too much emphasis on view count.
However, a large number isn't a necessity.
The focus should be on delivering content that customers desire, such as personal branding and various sponsorships.
This approach can lead to a ripple effect of offline, face-to-face marketing and lowering the barriers to entry and increasing brand and product recognition, preference, and trust are more crucial than raising awareness according to the view count.
Consider multiple revenue sources and sales conversion rates rather than earning from a single piece of content.

Differentiating Between Revenue-Generating Content and Influx Content

To create a trap, it's essential to distinguish between revenue-generating content and influx content.
For revenue-generating content, the content itself is important, not the title, while the view count matters for influx content.
Influx content should also stimulate positive responses to increase viewership in connection with revenue-generating content.
An example of this strategy is 'YouTube', which attracts traffic through events.
Finally, it's crucial to capture the interest of those who came after viewing the influx content and guide them towards making purchases.